Pipiet got stuck in Saturday’s traffic, so she couldn’t join me and Olive watching Rogue Assassin . (Piet, sayang tuh tiket udah dibeli kagak dipake.) The 1-hour and 15-min movie is full of blood, violence, powerful sport cars, and inconsistencies. (Masak film dengan plot FBI dan perang antara Yakuza dan Triad musiknya berlatar India? Apa Hollywood udah kurang ide ya, sehingga senengnya ’copy and paste’ film Hong Kong?) I guess most male viewers would enjoy watching this movie!
After the movie, I and Olive met Pipiet at Marks & Spencer. Pipiet claims that this is the only place where she can find clothes her size. Olive agrees with her. I was just browsing but I think I should agree with her too… Why? Because not many clothing shops have clothing lines available for pleasantly-plump women nowadays. We checked several shops like G2000, Mango, etc. – and the majority of them don’t carry pleasantly-plump-friendly size.
My friends told me that they’re used to carry pleasantly-plump-friendly size before but not anymore. They also told me that the quickest sold out size in Marks & Spencer is the plus size. Hmm… if there’s a market for voluptuous women, why on earth these clothing outlets have only sizes for bony-thin women?
Is it because:
- The voluptuous women don’t have extra money to buy these clothes?
- The voluptuous women don’t spend as much as bony-thin women on these clothes?
- These clothing outlets would like to maintain their image as shown by their models – fashionable, trendy, but you have to be bony-thin to be able to wear it?
- These clothing outlets follow the old-age perception: Asian women are petite and cute – so no need to carry voluptuous-women sizes?
- None of the above
- All of the above
- Or, else…?
I think it’s very interesting if we can get the answer to this issue. Don’t you think?
If I work for those clothing outlets I would definitely aim at the pleasantly-plump-friendly size market and would have a research for this segment. As, Faith Popcorn says “follow your consumers, follow your intuition.” – we need to be able to decipher the consumers behaviors and attitudes.